HEMSTUDIO

Services & pricing

Good work.
Clear scope.

Branding, websites, social media and creative support—built around what you need next.

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Signature

One vision.
Every touchpoint.

01

One-time

Signature Brand + Website

One connected brand and digital experience, built together from the strategic foundation through launch.

Best for

A new business or an established business preparing for a cohesive relaunch.

$10,000One-time
What’s included
  • Strategy and positioning
  • Logo suite
  • Color palette and typography
  • Brand guidelines
  • Key brand assets
  • Up to 5 custom-designed website pages
  • Mobile-responsive design
  • SEO basics
  • Domain connection support
  • Training video
  • 30 days post-launch support
Scope boundaries
  • Content creation and website copywriting are available separately.
  • Additional pages and ongoing website maintenance are scoped separately.
Inquire about this service

Branding

Branding

01

One-time

Brand Strategy & Identity

A strategic and visual foundation that makes the brand clear, recognizable and ready to use.

Best for

Defining a new brand or refreshing an existing visual identity.

$4,000One-time
What’s included
  • Strategy and positioning
  • Logo suite
  • Color palette
  • Typography system
  • Brand guidelines
  • Key brand assets
Scope boundaries
  • Website design is a separate service.
  • Ongoing social media management is not included.
Inquire about this service
02

One-time

Brand Voice Development & Setup

A verbal brand foundation that defines what to say, how to say it and how communication moves across Facebook, Instagram and LinkedIn.

Best for

Founders, executives and brands that need a clear narrative, consistent voice and a practical launch framework.

$4,500One-time
What’s included
  • Narrative positioning
  • Documented tone, voice and messaging guidance
  • Review and preparation of Facebook, Instagram and LinkedIn
  • Launch, approval and response protocols
Scope boundaries
  • This is distinct from the $4,000 visual Brand Strategy & Identity package.
  • Additional channels, deliverables, review rounds and HEM-specific contract terms are confirmed in the proposal.
  • Setup is a separate one-time engagement and is not required for every client.
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Websites

Websites

01

One-time

Custom Website

A thoughtful custom website that translates an established brand into a clear, responsive digital experience.

Best for

Businesses with an existing brand identity that are ready for a new website.

$8,000One-time
What’s included
  • Up to 5 custom-designed pages
  • Mobile-responsive design
  • SEO basics
  • Domain connection support
  • Training video
  • 30 days post-launch support
Scope boundaries
  • Brand identity, copywriting, photography and video are separate.
  • Additional pages and ongoing maintenance are separate.
  • Hosting, domain and platform subscriptions are quoted separately.
  • Ecommerce and complex integrations require a custom scope.
Inquire about this service

Social media

Social media

01

One-time / set of 10

Social Media Template Kit

A flexible set of branded templates that keeps day-to-day social content visually consistent.

Best for

Brands with an existing identity that need a repeatable visual system for social media.

$750One-time / set of 10
What’s included
  • 10 branded social media templates
  • Type, color and layout aligned to the existing identity
  • Template formats agreed in the project scope
Scope boundaries
  • This is template design, not monthly posting or channel management.
  • Exact formats are agreed before the project begins.
Inquire about this service
02

Per month

Executive Brand Management & Reputation Oversight

Premium ongoing social and personal-brand support across Facebook, Instagram and LinkedIn, combining narrative direction, publishing, monitoring and reputational judgment.

Best for

Executives, founders and visible leaders who need sustained narrative direction and coordinated channel management.

$6,500Per month
What’s included
  • Documented narrative voice and communication style
  • Day-to-day management of Facebook, Instagram and LinkedIn
  • Copywriting, content direction and scheduling using supplied or approved assets
  • Client approval before every publication
  • Channel response, message and public-sentiment monitoring
  • Routine response protocols and escalation for sensitive matters
  • Senior coordination with designated client stakeholders
Scope boundaries
  • Post and reel volumes, response hours, publishing cadence and HEM-specific contract terms are defined in the proposal.
  • TikTok, X, YouTube and other additional channels are quoted separately.
  • Paid media and ad spend, photography, videography and third-party production are not included and are quoted before work.
  • Standard monitoring and routine response protocols are included; extraordinary crisis response is separately scoped.
  • No guaranteed crisis outcomes, legal services or guaranteed press coverage are included.

Detailed scope

Narrative & strategy

  • Define and maintain a documented narrative voice and communication style
  • Shape content direction around personal or business priorities
  • Thoughtfully sequence communications and announcements
  • Adapt messaging for intended audiences

Channel management

  • Manage Facebook, Instagram and LinkedIn day to day
  • Direct content, write copy and schedule approved posts using supplied or approved assets
  • Tailor LinkedIn copy for professional peers, partners and media
  • Submit all proposed content for client approval before publication

Monitoring & response

  • Monitor channel responses and messages
  • Flag items that need client attention
  • Follow agreed response protocols for inquiries and engagement
  • Define volumes, response hours and cadence in the proposal

Reputation & judgment

  • Review proposed content for reputational fit
  • Recommend what to publish or decline
  • Monitor public sentiment and media mentions
  • Use a defined escalation path for sensitive matters
  • Regularly review the public presence and propose changes for approval

Coordination & discretion

  • Provide one senior point of contact
  • Coordinate with designated client stakeholders
  • Check location, schedule and family information for privacy where relevant
  • Handle account access, materials and communications confidentially

Working sequence

  1. 01Develop ideas
  2. 02Stakeholder and privacy review
  3. 03Client approval
  4. 04Scheduled publication
  5. 05Monitoring and response
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Facebook, Instagram and LinkedIn are included in Executive Brand Management. Custom scopes and additional channels such as TikTok, X or YouTube are available by separate quote.

Content

Content

01

Per project

Content Creation

On-brand photography and/or video shaped for websites, social media and wider marketing needs.

Best for

Brands that need a cohesive library of original visual content for agreed channels.

From $2,500Per project
What’s included
  • Creative direction and content planning
  • Photography and/or video capture
  • Final content suited to the agreed channels
  • Half-day, full-day or ongoing scope based on need
Scope boundaries
  • Shoot length, deliverable count and formats are confirmed in the proposal.
  • Location, travel and usage are confirmed before engagement.
Inquire about this service

Content creation can support your website, social media management or template system, giving every channel one connected visual direction.

Creative direction

Creative direction

01

Per project

Creative Direction

A strong creative throughline for campaigns, launches and ongoing brand expression.

Best for

Brands that need senior creative guidance for a defined initiative or ongoing body of work.

From $2,000Per project
What’s included
  • Campaign and launch direction
  • Content strategy
  • Art direction
  • Creative support to keep the brand cohesive
  • Ongoing retainer available by custom scope
Scope boundaries
  • The $2,000 starting price applies to project work, not necessarily a monthly retainer.
  • Production execution, media spend, printing and specialist vendors are scoped separately.
Inquire about this service

Flexible additions

À la carte.

01

Logo design

Logo suite only. Full brand strategy and guidelines are separate.

$2,000One-time
02

Brand guidelines

A document covering use of an existing logo and visual identity. For businesses that already have a logo; new logo design is separate.

$1,500One-time
03

Additional website pages

A custom page designed within the existing website design system. Features and complex integrations are scoped separately.

$500Per page
04

Website copywriting

Brand-aligned website messaging and page copy. Page count is agreed before work begins.

From $750Per project
05

Website maintenance

Ongoing website upkeep. Tasks, update allowance and platform responsibilities are agreed before engagement; redesigns and new pages are separate.

$250Per month
06

Social media templates

The same 10-template branded Social Media Template Kit described above. Template design only; posting and management are separate.

$750For 10
07

Branded collateral

A deck, one-pager or another agreed branded asset. Deliverable length and type are agreed in scope; printing is separate.

From $750Per project

The clear part

Pricing,
plainly.

All prices are in USD. One-time and monthly billing are marked beside each offer. “From” prices depend on the agreed scope.

Exact deliverables, revision rounds, production costs and schedule are confirmed in a written proposal before work begins.

No package includes unlimited revisions. Third-party costs and anything outside the listed scope are identified before engagement.

Questions, answered

Finding the
right shape.

What if I need parts of several offers?

Choose “Help me choose / custom scope” in the inquiry. HEM can shape a proposal around the specific brand, website, social or content support you need.

What does a “from” price mean?

It is the starting investment for that kind of work. The final price reflects the agreed deliverables, production needs and project scope.

Are platform and production costs included?

Not unless they are specifically listed. Hosting, domains, subscriptions, printing, travel, media spend and specialist vendors are identified separately.

How are timing and revisions handled?

The schedule and revision rounds are written into your proposal. HEM does not assume a standard turnaround or offer unlimited revisions.

Not sure where to begin?

Start with what
needs to change.

Prepare your brief