Selected work

Work in
the world.

Selected branding and website projects by HEM Studio, Los Angeles.

A few things we’ve made, live and in use—plus the engagements we keep quiet.

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T.O.P. Elite Care website homepage with monogram navigation and headline beside a sunlit window

01 · Client project · Website

T.O.P. Elite Care

A discreet, high-touch personal care coordination practice built for leaders and visionaries. The site carries their philosophy—trust, openness, protection—with a quiet, editorial confidence and room to breathe.

Brief
A web presence for a discreet, high-touch personal care coordination practice serving leaders and visionaries, carrying its philosophy of trust, openness and protection.
Scope
Website
Shipped
A live website with an editorial layout and an unhurried, restrained presentation.
Outcome
HEM designed and launched the live site at topelitecare.com, with an editorial layout built around trust, openness, and protection.
Slumber Squad Sleep Consulting website homepage

02 · Website

Slumber Squad Sleep Consulting

A warm, reassuring web presence for a certified pediatric sleep consultancy—gentle, evidence-based support for babies, toddlers and neurodivergent children, organized so tired families find the right help in one visit.

Founder-led project: Slumber Squad Sleep Consulting was founded by HEM Studio founder Samantha Rosenberg.

Brief
A web presence for a certified pediatric sleep consultancy offering gentle, evidence-based support for babies, toddlers and neurodivergent children.
Scope
Website
Shipped
A live website with a warm, reassuring tone, organized so families can find the right help in one visit.
Outcome
HEM designed and launched the live site at slumbersquadsleep.com.

Held in confidence

Some work
stays quiet.

Some of our social media work is for high-profile clients whose names you won’t find here—at their request, and ours to keep.

The work spans narrative strategy, day-to-day channel management, content direction and reputation oversight across Facebook, Instagram and LinkedIn. What we can say: the same care, judgment and discretion shaped everything you’ve just read. The specifics are shared privately, in conversation.

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Studio Lab · self-initiated

The HEM point of view

Five self-initiated studies—not client work—in how brands can look, feel and move through the world.

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